ASSET / 02

Social Media Banners

Hero-led cover backgrounds at correct canvas sizes. Keep key copy away from the LinkedIn left column (logo/profile area).

Editable slots (Concept 1)

Style A1 - Light hero wash (1128 × 191 concept)

Editable • Exportable

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Performance marketing & growth infrastructure.

Know what each shilling returns.

Concept 2 - Dark plum campaign

Solid plum background, white text, orange stat highlight, minimal decoration.

1200 / 630 (16:9 campaign header)

CSS/SVG in-brand
Campaign

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Concept 3 - Orange-forward campaign

Peach surface with orange panel, strong hierarchy, CTA-ready.

1080 / 1920 (Vertical story cover)

CSS/SVG in-brand
Decisions, not dashboards

Know what each shilling returns.

Concept 4 - Quiet plum texture

Subtle geometric pattern, airy, works well with photography overlays.

1584 / 396 (Event banner)

CSS/SVG in-brand
Analytt Digital

Measurement-first performance marketing

Style 5 - LinkedIn Company Cover (1128 × 191)

Minimal horizontal banner

Analytt Digital
Raw signals. Measured growth.
Paid media · Measurement · Growth strategy
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Style 6 - Wide Cover (1584 × 396)

Event/cover wide format

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Style 7 - Open Graph (1200 × 630)

Campaign/web OG

Analytt Digital
Performance marketing & growth infrastructure.
Nairobi · across East Africa
logo

Style A10 - Image-centric Cover (1128 × 191)

Logo/icon forward, editable

Analytt Digital
Image-first performance campaigns
Measurement-first · Evidence-led
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Style A11 - Image-centric Story (1080 × 1920)

Vertical, image upload, editable

Know what each shilling returns.

Nairobi · across East Africa

logo

Style A12 - Image-centric Wide (1584 × 396)

Wide format, image/icon upload, editable

Growth infrastructure
From raw signals to measured growth
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Safe-zone guidance (LinkedIn company page)

LinkedIn’s company page banner often crops/overlaps content with the profile image area on the left. Keep primary headlines and CTAs in the central/right-safe zone. Avoid placing critical text in the far left band.

  • • Leave breathing room on the left edge (treat ~15–20% as at-risk)
  • • Put “eyebrow + headline” in the middle-upper area
  • • Use the wordmark lightly or rely on page identity
  • • Test at actual display size before publishing

Export note

PNG/JPG export tooling is added in M7 (social post backgrounds). For banners, export directly from design tools using the CSS/SVG concepts above as a style reference.